Classified Advertising and Display Advertising

Classified Advertising is generally found direct in approach. It doesn't make use of appeals and it consists of  a sequence in which necessary points are given clearly. The advantage of this advertising is absence of unnecessary things. Examples of this advertising are: Job- employment notice, matrimonial advertisements, Death- birth notice. These advertisements can be found in newspapers, and periodicals. It is distributed free of charge. Classified advertising is much cheaper than display advertising. Display advertising is shown by specific business empire, or company. In display advertising there can be private team of any association or company or individuals with particular product or item. These advertisements are found in newspapers, magazines offering jobs, houses or estates. Display advertising shows photographs, images  of the products which are supposed to be sold. There can be maps, logos or locations. Text or informations are important in classified advertisements.  Display advertisements are found on the page on which general editorial content is shown with opinion of editor or published material for any specific material. Classified advertisements are found on other page and space is limited.

Examples of Classified Advertising:

Display Advertisements: