Corporate Social Responsibility

It's a business model and itself a responsibility to spread awareness among people regarding necessary things. It's a corporate citizenship. Specific company's actions ought to leave positive impact on people's mind. It is a kind of business which must be managed to bring social changes for the sake of good. It leaves impact on societies, communities, cultures, economical , political or social conditions. Corporates are expected to address social issues. Its only aim is to let business gain benefits with welfare of society and let it change people's perceptions.There is a strong intimacy between public ( society) and corporates. If corporates perform their duties well, people will start trusting them and it will bring good financial result. There are benefits from both the sides: Public and Company. There are many companies in India which are associated with CSR: Microsoft, Google, BMW, Apple, Sony, Colgate. One of the best examples is Being Human Production Company.